Answer Buddy > Understanding the numbers

Reports

Each report opens with a sentence or two in plain English, then the detail.

Report What it tells you
What people searched The number of searches, the most common, how many found nothing, and when searching peaks. Useful well beyond search: it tells you what to write next.
What the AI answered, and couldn't How many questions the assistant answered, and the ones it could not. A question that appears more than once in the "could not" list is a content gap worth a short paragraph. Each has a Why? button.
Content performance Your best-performing page, and how many pages have never been opened from search. A page nobody opens is either hard to find or no longer needed.
Crawl health What the last crawl checked, indexed and skipped, and any pages it could not read.
Broken links on your website See Fix broken links.
Hidden from search engines Pages on your website that ask search engines such as Google not to index them. That is a setting on your own site, not a fault. They are still fully searchable in your site search.

Hidden from search engines, in detail

  • iMIS setting: the page has "Allow search engines to index this page" turned off in iMIS.
  • Page tag: iMIS allows indexing, but the page itself carries a "noindex" tag, usually added by hand.
  • Setting and tag: both.

Change it in iMIS only if you want Google to find these pages.